Dear subscribers and readers
I’m glad to say you that Thursday 8 September I’ll have a talk at the Food&Wine Tourism Forum, placed in Grinzane Cavour, Cuneo, Piedmont, Italy. I’ll talk around the relationship between Oenoturism and Digital Tools.
I want to thank Roberta Milano that listening my podcast believed in my competence: I hope not to disappont her.
After the Forum I’ll share with you my slides and my speech, but the central argument will be that Digital Oenoturism doesn’t exist, but Digital Oenoturist does, and the real power for wineries is to use and collect data that their customer are pushing inside the Big Tech. Point: the main thing is to know own customer, the danger is the Amazon Effect.
You can see the Agenda and Speakers, all people much better than me: my purpose is only to talk about digital tools and how to use them in wine tourism.
I want to thank some of you that have help me to have a clearer idea about this topic. Thank you very much.
I hope to have some media to share with you, at the end of the Forum.
Thank you for your time to read this newsletter
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