Hi everybody
I’ve been starting this new column in the newsletter, a list of links and sources I use when I prepare the episodes of Digital and Wine podcast. You can listen it on every platform and app you like, as Spotify, Apple Podcast, Google Podcast.
In the episode 1 I talked to you about some technologies used in wine growing. Here the sources and interesting links you can read to learn more about that.
Drones
The most advanced wine region in using drones in the vineyard is Australia, ever the first to adopt new technologies. This link back you to an old post of Wine Australia, where their projects are well explained. You can read also this post of Apex Publishers where drones are called with their official name, UAV (Unmanned Aerial Veichles), and how to use it for aerial imagery and monitoring vineyard. Easiness is the main feature of UAVs, and managing vineyard with them is a growing trend; SevenFifty reports how much more data is possible to crop.
Robots
Not just android men, but autonomous driving vehicles running inside vineyards working around vines: are experiments and at the time not very used. But I see with curiosity all these digital things, and this post on Wine Enthusiast is a good way to learn what they can do. And from this post we can learn as the French Vitirover used the European Space Agency technology.
Satellite Images
All around the Earth hundreds of satellites are running, sending their data to ground receivers; environmental data are the more important, measuring the hottest areas and the colder ones using UV and IR frequencies (Ultraviolet and Infrared) to measure NDVI, Normalized Difference Vegetation Index. ESA, as well, explains in this old post (2003) how these data will benefit Europe’s wine. It’s Australia to use in more massive way the satellites data, how you can see in this maps.
Data Analysis
This huge amount of data couldn’t be used if it wasn’t there the computers and, of course, Artificial Intelligence. Data Analysis is the tool to correlate together data from space and from soil, how it explains this review. But studying and understanding what data say is important also for marketing, to offer vineries important informations in the DTC. Interesting the partnership between Enolytics and WineDirect.
That’s all. I haven’t spoken about payment platform, yet, but it’s going to be a topics for another newsletter and another episode.
Let’s me know if you like my podcast; in the next episode you’re going to listen my first interview with Niklas Ridoff, CEO of Winetourism.com, a Swedish company working for booking visits in wineries. And join the Telegram group, Digital Wine Lovers, too.